Of course the media has had many positive influences on women as well. The Dove Campaign for "real beauty" is one of them:
However, recall the first youTube video posted on the very first blog post. As you have seen throughout, Dove has created its image as one promoting the "true beauty" of women--one that eliminates the standards set by the media. But did you know that Dove's mother company--Unilever--also owns Axe/Lynx body spray? Watch the following video.
Two differing stances on beauty and the media industry--so what's the media's true agenda?
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3 comments:
This just goes to show how powerful the media is today--they are able to play both the good guys and the bad guys--and regardless of which role wins, they accomplish their goals one way or another--profit.
Profit = Media's only agenda.
This is absolutely ridiculous--and it goes to show you that conglomerates can play any field from any angle they want to. The media is able to influence the image of women globally, and I just hope that soon we as a society are able to realize the media's manipulations on our ideologies.
this is simply a parent company diversifying and enticing its different markets for its different products. also, could you be using the word "media" a bit too liberally? the way I see it is just as a couple marketing firms trying to use sex and/or emotional response to sell a product.
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